WHAT WILL Ai DESIGNED PRODUCTS PERCEIVED VALUE BE IN THE FUTURE?
- Jon Osborne
- May 3, 2023
- 1 min read
Watching Ai built commercial advertisements, "this will replace" drone videos, Ai created photography and then seeing all the Ai powered design products getting deployed I started to think, " what will a product's or even art's perceived value be in the future if it's heavily Ai automated" ?
While the idea of automation, increased workflow is exciting for the improvement of the process and workflow. Products and media completely designed via Ai might lose their brand value or sense of exclusiveness or uniqueness after it becomes a rinse and repeat process.
We buy Apple products because of the perceived value of world class design and manufacturing.
We view brands like Rolls Royce or Hublot Watches as these premier ultra luxury brands. We desire them for their careful design and engineering as well as their hand built manufacturing.
and their craftsmanship. Like carving a piece of wood into furniture.
Then we will look at brands like Toyota's as a more affordable economical brand, lower cost and less exclusiveness but wide ranging.
We can make artificial diamonds that are 100% real in a lab, but consumers desire for the earth mined diamonds created by mother earth.
Will this be how we view human designed products of the future vs AI designed products. Will
consumers desire products that are genuinely built by human designers vs a machine learning system?
Will their be a disclaimer on it like "Made in America"? Would it be "Made by Humans"?
Once Ai becomes mainstream and the FOMO wears off, will Ai water down a products value in the eye of the consumer?
What are your thoughts?

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